Q 01/05

How much was graphic design student Carolyn Davidson paid in 1971 for creating the Nike Swoosh?

A) $350

B) $35

C) $3,500

D) $35,000

Answer · why

B) $35

In 1983 Phil Knight gave her a diamond Swoosh ring and 500 shares of stock, since split into 32,000.

Q 02/05

Under what name did Jeff Bezos originally found Amazon in July 1994?

A) Everything Store

B) Relentless

C) Bookstream

D) Cadabra

Answer · why

D) Cadabra

He renamed it that November to reflect his ambitions; by 2026 it was the world's largest company by revenue.

Q 03/05

The name Google is a misspelling of which mathematical term?

A) Graphene

B) Gigaflop

C) Googol

D) Gogol

Answer · why

C) Googol

It denotes 1 followed by 100 zeros; the founders' first office was Susan Wojcicki's garage.

Q 04/05

Nike was founded in 1964 by Phil Knight and his coach Bill Bowerman under what name?

A) Blue Ribbon Sports

B) Oregon Track Company

C) Tiger Athletics

D) Swoosh Inc.

Answer · why

A) Blue Ribbon Sports

They started out selling Onitsuka Tiger shoes from Knight's car at track meets; the company is named for the Greek goddess of victory.

Q 05/05

Which kitchen appliance did Bill Bowerman use in 1971 to create a new grippy sole for running shoes?

A) A toaster

B) A waffle iron

C) A pressure cooker

D) A blender

Answer · why

B) A waffle iron

The resulting 1972 'Moon Shoe' got its name because the tread looked like astronauts' footprints.