Q 01/05

Guccio Gucci opened his first Florence shop in 1921, selling imported leather luggage, on which street?

A) Via Condotti

B) Via della Vigna Nuova

C) Via de' Tornabuoni

D) Via Montenapoleone

Answer · why

B) Via della Vigna Nuova

Guccio Gucci opened his first shop on Via della Vigna Nuova in Florence in 1921, selling imported leather luggage alongside goods from his own small w...

Q 02/05

Before founding the company, Guccio Gucci worked as a bellhop at which London hotel?

A) The Ritz

B) The Savoy

C) The Dorchester

D) Claridge's

Answer · why

B) The Savoy

Guccio Gucci worked as a bellhop at The Savoy in London, where handling wealthy guests' luggage taught him their tastes in fabrics and travel goods.

Q 03/05

After his London hotel years, Guccio spent four years working for which upscale European rail company?

A) Ferrovie dello Stato

B) Thomas Cook & Son

C) Orient Express Ltd

D) Compagnie des Wagons-Lits

Answer · why

D) Compagnie des Wagons-Lits

After his London hotel years he spent four years with the Compagnie des Wagons-Lits, the luxury sleeping-car railway company, then worked for the lugg...

Q 04/05

What 1935 event forced Gucci to start using raffia, wicker, wood and jute in place of scarce leather?

A) A fire that destroyed the workshop

B) A League of Nations embargo on Italy

C) The outbreak of the Spanish Civil War

D) The Wall Street Crash of 1929

Answer · why

B) A League of Nations embargo on Italy

A League of Nations embargo on Italy, imposed in 1935 after the invasion of Ethiopia, cut leather imports, so Gucci turned to raffia, wicker, wood and...

Q 05/05

Aldo Gucci persuaded his father to open the first shop outside the home city in 1938. Where?

A) Turin

B) Rome

C) Paris

D) Milan

Answer · why

B) Rome

It was at 21 Via Condotti; Aldo also added gloves, belts, wallets and keychains to the range.