Q 01/05

Where has Hallmark Cards been headquartered since its founder settled there in 1910?

A) St. Louis, Missouri

B) Omaha, Nebraska

C) Kansas City, Missouri

D) Cincinnati, Ohio

Answer · why

C) Kansas City, Missouri

The company is still privately held and family-owned, and about 2,700 of its employees work at the headquarters campus.

Q 02/05

In what year did Joyce Clyde Hall arrive in Missouri with little more than two shoe boxes of postcards?

A) 1910

B) 1915

C) 1922

D) 1928

Answer · why

A) 1910

He had quit high school that year; his brothers' Norfolk, Nebraska bookstore had been selling postcards since 1905.

Q 03/05

Hallmark's founder sold door-to-door at eight for the company that became which brand?

A) Tupperware Brands

B) Fuller Brush

C) Amway Global

D) Avon Products

Answer · why

D) Avon Products

His father, a traveling Methodist minister, had left the family, and young Hall felt the Lord could use a little help providing.

Q 04/05

In 1917 the Hall brothers 'invented' modern gift wrap by selling what when colored tissue ran out?

A) Japanese rice paper

B) French envelope lining paper

C) Butcher's kraft paper

D) Leftover wallpaper rolls

Answer · why

B) French envelope lining paper

The substitute sold out again the following year, so the brothers began printing wrapping paper of their own design.

Q 05/05

The brand name Hallmark, introduced in 1928, borrowed a mark used by which 14th-century London tradesmen?

A) Goldsmiths

B) Printers

C) Bookbinders

D) Vintners

Answer · why

A) Goldsmiths

That same year the company began printing the name on the back of every card and became the first card maker to advertise nationally.