Q 01/05
A) Knott's Berry Farm
B) Six Flags Over Texas
C) Universal Studios Hollywood
D) Disneyland
Answer · why
The park's Mexican restaurant cut up, cooked and seasoned the leftovers; Frito-Lay marketing chief Arch West noticed and made a deal in 1964.
Q 02/05
A) Taco
B) Nacho cheese
C) Cool ranch spice
D) Toasted corn
Answer · why
Taco followed in 1967 and nacho cheese only arrived in 1972.
Q 03/05
A) Bugles
B) Funyuns
C) Fritos
D) Corn Nuts
Answer · why
Charles Elmer Doolin cooked test batches in his Dallas R&D kitchen, then partnered with potato-chip man Herman Lay to sell them.
Q 04/05
A) $100
B) $250
C) $500
D) $1,000
Answer · why
The deal included Gustavo Olguin's potato ricer and 19 retail accounts; the company began in the Doolin garage.
Q 05/05
A) 1961
B) 1965
C) 1971
D) 1979
Answer · why
Four years later Frito-Lay merged with Pepsi-Cola to create PepsiCo.
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