25 Fun Facts About Halloween Candy Trivia

A Reese's cup pairs chocolate with which filling?

Peanut butter in a chocolate shell, invented in 1928 and now one of the biggest candy brands in the world.

M&M's advertising has long promised they melt in your mouth, not in your what?

The hard shell was the whole point — chocolate that survived being carried around. The slogan dates from the 1950s.

Twix bars are made by which company?

Mars has made Twix since 1967. The company also owns Snickers, M&M's and Milky Way.

The brittle, flaky core of a Butterfinger is covered in what?

The coating is chocolate-flavoured rather than true chocolate, which is why the wrapper hedges its wording.

Which letter is stamped on every individual Skittle?

Same idea as the M on an M&M — a tiny printed letter on the hard sugar shell.

Candy corn's flavour is built on honey, sugar and which other flavouring?

Honey, sugar and vanilla, held together with wax and cornstarch. It is essentially fondant in a costume.

Life Savers got their name because they look like what?

Clarence Crane's 1912 mints were pressed with a hole in the middle, which made them look like a life ring.

In which decade was candy corn first invented?

George Renninger of the Wunderle Candy Company came up with it in the 1880s, long before it became a Halloween fixture.

A 2025 US survey put total Halloween spending at roughly which figure?

A record, up from $11.6 billion the year before and beating the previous high of $12.2 billion set in 2023.

Of that Halloween total, how much was expected to go on candy alone?

Candy is the single most popular Halloween purchase, ahead of costumes and decorations.

Snickers took its name from what?

The Mars family's favourite horse. The bar arrived in 1930 and is still one of the world's best sellers.

The two Ms in M&M's come from what?

Forrest Mars Sr. and Bruce Murrie, whose father ran Hershey. Production began in the United States in 1941.

Tootsie Roll was named after whom?

Leo Hirschfield named the sweet after his daughter Clara, whose nickname was Tootsie.

In the United States, Kit Kat is made under licence by which company?

Nestlé owns Kit Kat almost everywhere, but a licensing deal first struck in 1970 means Hershey makes the American bars.

The name PEZ is shortened from the German word for which flavour?

Pfefferminz. The first dispensers looked like cigarette lighters and sold an adult breath mint.

What did H. B. Reese do for a living before inventing his famous cup?

A former dairy farmer and shipping foreman, he created the cups on 15 November 1928.

Which colour of M&M's was withdrawn in 1976 over concerns about a food dye?

Worries about the dye amaranth pulled red from the bags for years, with orange taking its place until red returned.

Kit Kat was created in the 1930s by which British confectioner?

Rowntree's launched it in September 1935. Nestlé bought the company in 1988.

The Milky Way bar was named after what?

Not the galaxy. Frank Mars named his 1923 bar after a milkshake-style malted drink that was fashionable at the time.

The makers of Baby Ruth claimed the bar was named after whom?

Curtiss Candy said it honoured Ruth Cleveland, daughter of Grover Cleveland — a claim that conveniently avoided paying Babe Ruth.

What is the narrow paper strip poking out of a Hershey's Kiss wrapper called?

The plume has identified a genuine Kiss for over a century, and it is how you spot a counterfeit.

In which year were Hershey's Kisses first produced?

The same year as the Tootsie Roll, as it happens. Both are still on shelves.

Sour Patch Kids were developed in which country?

Frank Galatolie created them in the early 1970s at Jaret International in Canada. Mondelez makes them now.

Jolly Rancher began life in which US state?

Bill and Dorothy Harmsen founded the company in 1949 and opened their first shop in Golden, Colorado. Hershey has owned it since 1996.

In mainland Europe, Twix was sold under a different name until 1991. What was it?

Generations of European shoppers knew it as Raider before the branding was unified.