Salesforce Trivia
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6correct to beat the crowd
37 free Salesforce trivia questions with answers — technology quiz, new questions added Sep 2026.
Whether you are a Trailblazer prepping for a Dreamforce team night, an admin who wants to test the sales floor, or just curious how a 1999 apartment startup became the world's biggest enterprise applications company, this quiz has you covered. It runs through Salesforce's founding by ex-Oracle executive Marc Benioff, the 'End of Software' guerrilla marketing against Siebel, the 2004 IPO under the ticker CRM, and the company's rise into the Dow Jones Industrial Average. There are questions on the big acquisitions (Slack, Tableau, MuleSoft, Heroku, Informatica), the products (Trailhead, AppExchange, Apex, Einstein and Agentforce), the buildings (Salesforce Tower's LED crown, the Transit Center's rooftop park, the tallest tower in Indiana) and the culture, from Ohana and the 1-1-1 model to the year Matthew McConaughey's pay became a story. Difficulty ranges from easy questions any customer could answer to hard ones about early investors, executive turnover and a security tool called MEATPISTOL. Every answer is checked against Wikipedia and company sources, so you can run it as an internal quiz, an onboarding icebreaker or a tech-history round without a wrong answer slipping through.
30 of 37 questions with answers and explanations. Play the quiz
Q 01In 2016, Salesforce weighed buying which social network before deciding against a bid?
Twitter's shares sank on the news, while Salesforce's rose more than 5%, because its shareholders had questioned the match.
Q 02Salesforce's founder spent 13 years at which company, becoming its youngest-ever vice president?
Oracle
Oracle bumped his keynote at its own OpenWorld conference in 2011, so he gave the talk at a nearby restaurant instead.
Q 03At which company did Salesforce's founder intern as a USC student, writing assembly code?
Apple
Apple took him on as a Macintosh programming intern, and he had already founded a video-game company, Liberty Software, as a teenager.
Q 04Salesforce's early guerrilla slogan, aimed at rival Siebel, declared the end of what?
Software
Software was the target: Salesforce hired actors to stage a mock protest with anti-software signs outside a Siebel Systems conference.
Q 05Under what ticker symbol did Salesforce list on the New York Stock Exchange in June 2004?
CRM
CRM began trading weeks late, because Salesforce put off its planned May listing after its chief executive took part in a newspaper profile during the SEC's quiet period.
Q 06In 2021, Salesforce offered to move staff out of which state over its new abortion law?
Texas
Salesforce acted once Texas's law went into effect and the US Supreme Court declined to halt it, offering to move staff's families too.
Q 07Which company did Salesforce agree to buy for $27.7 billion in December 2020?
Slack
Slack grew out of an internal chat tool that a small game studio built while making an online game that later flopped.
Q 08The messaging app Salesforce bought in 2021 is named for an acronym of what?
Searchable Log of All Conversation and Knowledge
Searchable Log of All Conversation and Knowledge fit the app's goal: Butterfield pitched it as a way to end internal company email.
Q 09Before pivoting to messaging, Stewart Butterfield's startup Tiny Speck built which failed online game?
Glitch
Glitch shut down in 2012, and Butterfield's earlier hit, Flickr, had likewise grown out of tools built for an abandoned online game.
Q 10Which visual analytics company did Salesforce buy in 2019?
Tableau
Tableau made headlines in 2010 when it removed its WikiLeaks cable charts after Senator Joe Lieberman publicly called for it.
Q 11Which integration and API-management company did Salesforce acquire in 2018 for $6.5 billion?
MuleSoft
It grew out of Ross Mason's open-source Mule project of 2003 and was originally called MuleSource.
Q 12Which Ruby-only cloud platform did Salesforce buy in December 2010 for $212 million?
Heroku
Heroku later scrapped its free plans in 2022, saying staff were spending an extraordinary amount of effort fighting fraud and abuse of them.
Q 13Which data management company did Salesforce agree to buy for about $8 billion in May 2025?
Informatica
Informatica already had Salesforce money behind it: Salesforce and Microsoft had joined its $5.3 billion buyout in 2015.
Q 21Salesforce's corporate culture is built around which Hawaiian concept?
Ohana
Ohana also names the top floors of several Salesforce towers, which the company lends to nonprofits free of charge for their events.
Q 22Salesforce's '1-1-1' model gives one percent of equity, one percent of product, and one percent of what?
Employee time
The 1-1-1 model donates 1% of equity, 1% of product and 1% of employee time to charity; Salesforce co-founded Pledge 1% in 2014 to spread it.
Q 23Which magazine did Salesforce's founder and his wife Lynne buy for $190 million in September 2018?
Time
Marc and Lynne Benioff bought Time from Meredith Corporation for $190 million in September 2018, holding it personally through Time USA, LLC rather than through Salesforce.
Q 14Which email-marketing firm, bought for $2.5 billion in 2013, became Marketing Cloud?
ExactTarget
ExactTarget's arrival led Salesforce to cut about 200 overlapping jobs, and in 2014 its brand gave way to Salesforce Marketing Cloud.
Q 15Salesforce's 2016 e-commerce acquisition, for $2.8 billion, was which company?
Demandware
Demandware became the core of a new division, Salesforce Commerce Cloud, and dropped its own name within months.
Q 16Salesforce's 2016 AI platform is named after which scientist?
Albert Einstein
Albert Einstein was the chief executive's pick. His own marketers pushed for a plain name like Salesforce AI, and he overruled them.
Q 17In late 2024 Salesforce rolled out which agentic AI product, succeeding its earlier AI platform?
Agentforce
Agentforce, unveiled at Dreamforce in September 2024, lets companies build autonomous AI agents; Benioff said in September 2025 that agents handled about half of support interactions.
Q 18What is the name of Salesforce's free online learning platform, released in 2014?
Trailhead
Trailhead launched at Dreamforce 2014 as a free, gamified site for learning Salesforce skills; its badge-collecting learners call themselves Trailblazers.
Q 19What is the proprietary Java-like language used to build apps on the Salesforce Platform?
Apex
Apex runs on servers shared with other customers, so Salesforce caps what each piece of code may use, stopping one runaway program from hogging them.
Q 20Which company did Salesforce replace in the Dow Jones Industrial Average in 2020?
ExxonMobil
ExxonMobil had been the world's most valuable company as recently as 2013, yet by 2020 it was being dropped from the Dow.
Q 24Salesforce Tower overtook which skyscraper as San Francisco's tallest in 2017?
Transamerica Pyramid
Transamerica Pyramid drew harsh criticism when its plans came out in 1969, yet it has since become an icon of the city.
Q 25Which architect designed Salesforce Tower in San Francisco?
César Pelli
César Pelli won the 2007 contest with a 1,200-foot design, but the tower was later scaled back and tops out at 1,070 feet.
Q 26What discovery closed San Francisco's Salesforce Transit Center for repairs in September 2018?
Cracks in structural steel beams
Buses returned in mid-2019; its 5.4-acre rooftop Salesforce Park is reached by a free aerial tram from street level.
Q 27Indiana's tallest building, Salesforce Tower since 2017, was previously named for which bank?
Chase
The Indianapolis tower opened in 1990 as Bank One Tower, became Chase Tower in 2005 after JPMorgan Chase absorbed Bank One, and took the Salesforce name in 2017.
Q 28Which former Facebook CTO and Google Maps co-creator was Salesforce co-CEO from 2021 to 2023?
Bret Taylor
Bret Taylor left at the end of January 2023, saying he had decided to return to his entrepreneurial roots.
Q 29Which Salesforce co-CEO stepped down in February 2020, leaving Marc Benioff as sole chairman and chief executive?
Keith Block
Keith Block gave up the co-CEO job after less than two years but stayed on as an adviser to Benioff.
Q 30Which Hollywood actor was reported in 2023 to earn about $10 million a year from Salesforce as a 'creative advisor'?
Matthew McConaughey
Matthew McConaughey's deal came to light weeks after Salesforce cut about 8,000 jobs, and it was reportedly big enough to need the compensation committee's approval.