Hershey's
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50 free Hershey's trivia questions with answers — trivia quiz, new questions added Oct 2026.
Hershey's is one of the few candy brands with a whole town behind it. Milton Hershey failed more than once before chocolate made him rich, and he spent the money on a factory, a school and a community in the Pennsylvania countryside that still carries his name. This quiz covers the man, the chocolate and the place: how the bars and Kisses came about, which other well-known candies the company makes, and what visitors find at Hersheypark and Hershey's Chocolate World. A few questions wander into wartime rations, movie cameos and the odd side business. The questions are written for families, classrooms and anyone planning a trip to Hershey, so most are fair game for kids as well as adults. Every answer comes with a short explanation, which makes the set easy to print and use as a trivia sheet.
30 of 50 questions with answers and explanations. Play the quiz
Q 01Milton Hershey put down a deposit for which famous ocean liner, then canceled to get home sooner?
Titanic
Titanic was the ship he gave up, sailing days earlier on the German liner Amerika instead. His canceled $300 deposit check to the White Star Line survives in the town's archives.
Q 02Which hit film sent sales of Reese's Pieces soaring after Mars passed on featuring its own candy?
E.T. the Extra-Terrestrial
E.T. the Extra-Terrestrial featured the peanut butter candy in 1982, and sales rose by perhaps as much as 300 percent. Hershey had launched the product only four years earlier.
Q 03Hershey's heat-resistant Tropical Bar, first made for soldiers in World War II, traveled where in 1971?
To the Moon
To the Moon: the bar flew with the Apollo 15 astronauts, almost three decades after the Army asked for a chocolate that could survive the heat of the Pacific.
Q 04Which NBA star scored a record 100 points in a single game played in Hershey in 1962?
Wilt Chamberlain
Wilt Chamberlain did it for the Warriors against the New York Knicks at Hersheypark Arena, a rink better known as the longtime home ice of the Hershey Bears.
Q 05Which Hershey peanut bar was reportedly named when the hard-of-hearing Milton Hershey misheard a taster's praise?
Mr. Goodbar
Mr. Goodbar got its name in 1925, when someone at a tasting called it a good bar and the founder took that for a name. Chemist Samuel Hinkle, who devised the recipe, told the story.
Q 06Which fixtures along Chocolate Avenue in Hershey, Pennsylvania, have been shaped like Kisses since 1963?
Street lights
Street lights shaped like wrapped and unwrapped Kisses line the town's main street. Three manufacturers built prototypes, which were tried out in a field near the stadium.
Q 07Wartime rationing of which material halted production of Hershey's Kisses in 1942?
Aluminum foil
Aluminum foil for the wrappers was rationed, so Hershey retooled its Kisses equipment to make ration bars for soldiers instead.
Q 08Which rival candy is partly named for Bruce Murrie, son of a longtime Hershey president?
M&M's
M&M's stands for Mars and Murrie: Forrest Mars took Murrie on as a partner, and the candies were made with Hershey chocolate during wartime rationing.
Q 09Which treat sold under the Hershey's name comes from a separate company unrelated to the chocolate maker?
Ice cream
Ice cream with the name on the carton is made by Hershey Creamery Company, founded by Jacob Hershey and his brothers. The two firms have fought in court over the trademark.
Q 10Which unlikely product did Milton Hershey make from surplus factory fat and sell on the Atlantic City Boardwalk?
Soap
Soap was his way to use up a million pounds of leftover fat from the factory each year. He liked to sit in the shop window and watch the crowds, or serve behind the counter.
Q 11Which candy made Milton Hershey's first fortune before he sold that business for $1 million in 1900?
Caramels
Caramels made with fresh milk were his first hit, shipped as far as Japan and Australia. When he sold up, he kept only his small chocolate sideline.
Q 12What is the paper strip on a Hershey's Kiss, added in 1921 to mark out the real thing, called?
A plume
A plume is the company's name for it, though early workers called the strips flags. It arrived with the first wrapping machines, when rivals were selling look-alike chocolates.
Q 13Which British-born chocolate bar does Hershey make in the United States while Nestlé sells it everywhere else?
Kit Kat
Kit Kat came to Hershey through a license from Rowntree's, the British firm Nestlé later bought. The deal holds only for as long as Hershey itself is not sold.
Q 21For whom did Milton Hershey open Hershey Park in 1906 as a place to picnic and go boating?
His employees
His employees got picnic grounds first; a carousel arrived in 1908 and the first roller coaster, the Wild Cat, in 1923.
Q 22Which Hersheypark coaster became the tallest, fastest and longest there when it opened in 2020 in Chocolatetown?
Candymonium
Candymonium is a hypercoaster from Bolliger & Mabillard, and it anchors the new entrance area that opened the same summer.
Q 23Which hard candy brand, part of Hershey since 1996, was started by a Colorado couple in 1949?
Jolly Rancher
Jolly Rancher was founded by Bill and Dorothy Harmsen, who chose the name to sound like a friendly Western company.
Q 14Hershey's Kisses came only in silver wrappers until 1962, when colors first appeared for which holiday?
Christmas
Christmas came first, with red and green wrappers joining the silver. Easter pastels followed in 1968 and Valentine's Day colors in 1986.
Q 15In Hershey's long-running holiday TV commercial, first aired in 1989, Kisses stand in for which musical instruments?
Handbells
Handbells: the Kisses line up as a choir of ringers and play a carol. It is the longest-running television commercial the brand has ever aired.
Q 16Whom did Milton and Catherine Hershey, who had no children, found their free boarding school in 1909 to serve?
Orphaned boys
Orphaned boys were its first pupils, and in 1918 the founder gave the school his entire fortune. It now takes boys and girls from low-income families.
Q 17On which Caribbean island did Milton Hershey build a sugar mill town and its own railway to supply his factory?
Cuba
Cuba drew him in 1916, when war had made sugar scarce. His railway linked the ports of Havana and Matanzas, and the mill town was named Central Hershey.
Q 18H. B. Reese, creator of the peanut butter cup, was first hired by Milton Hershey to work where?
On a dairy farm
On a dairy farm: he was taken on as a dairyman in 1917. He later became a shipping foreman at the chocolate factory and made his own candies in his basement on the side.
Q 19Which singing animals greet riders on the free chocolate-making ride at Hershey's Chocolate World?
Cows
Cows sing along the route of the tour ride, a simulation of how the chocolate is made. The ride has run since the center opened and ends with a free taste of candy.
Q 20Hershey's Chocolate World opened in 1973 to replace which visitor attraction that had grown too crowded?
The factory tour
The factory tour had reached its limit, so a simulated ride took its place. The new center drew more than 1.4 million visitors in its first year.
Q 24Which crunchy Hershey bar was launched in 1978 as a peanut-flavored crisp coated in chocolate?
Whatchamacallit
Whatchamacallit got its name from Patricia Volk, an advertising creative on the Hershey account who went on to write a family memoir.
Q 25Which Hershey bar is named for its count of main ingredients, pretzels and peanut butter among them?
Take 5
Take 5 arrived in 2004 and joined the Reese's family in 2019, when Hershey revealed that the peanut butter inside had been Reese's all along.
Q 26Which red-wrapped Hershey bar dropped its original almonds, and later peanuts, in favor of crisped rice by 1941?
Krackel
Krackel launched in 1938, and for 17 years it could be bought only as one of the four small bars in a bag of Hershey's Miniatures.
Q 27Which licorice-style twists joined Hershey in 1977 with the purchase of Y&S Candies, a firm dating from 1845?
Twizzlers
Twizzlers were first made in 1929, yet only the black ones contain any extract of the licorice plant.
Q 28Which chewy chocolate-coated candies, part of Hershey since 1996, were named for failing to come out perfectly round?
Milk Duds
Milk Duds date from 1928, when the candy maker at F. Hoffman & Co. gave up on forming perfect balls and called the results duds.
Q 29Since 1988, Hershey has held the United States rights to make which famous British chocolate brand?
Cadbury
Cadbury chocolate sold in America is made by Hershey, which took legal action to stop an importer from bringing in the British-made versions.
Q 30Experts link the tang of Hershey's milk chocolate to butyric acid, also found in which Italian cheese?
Parmesan
Parmesan shares the compound, which is thought to come from the way the milk is treated. The exact Hershey process, worked out in 1899, is still a trade secret.